Summer task

 1rst Music Video: Ed Sheeran – The A Team

Release date:  May 10^th 2011

Synopsize: The video starts with a young women who seems to be dead and another girl kneeling over crying. The video then backtracks to her past, which shows us that she’s basically homeless and she sells her body to feed her drug addiction, then she overdoses.    

The video is conceptual as it is based on mental concepts; the actual artist of the song only appears in the video for a couple of seconds and does not lip sync at all. The whole video is in black and white. There are various camera shots used for example in the beginning the video starts off with a close up of the first girl then goes into a mid-shot showing both characters.     

This video is different to other music videos as it shows the struggle of the character which represents a lot of normal people unlike most other videos which are normally about love, heartbreak and partying. Also this video is different to other music videos as the audience sympathise with the character in the music video. This gives me ideas for my own music video as I want the video to be different to other music videos.

2^nd Music Video: Lady Gaga – Born this way

Release date: May 23^rd 2011

Synopsize: This video does not has a storyline; in the video lady gaga does weird dance routines and either wears loads of make up too look like a skeleton or no clothes at all.

The artist of the song is in majority of the video and she lip syncs most of the song. This video is also different to most other music videos as most music videos either show a loved up couple or people partying. This attracts the audience as the video is really intriguing as it different and weird which draws people in to watch the video.

The music video starts off with a bird’s eye view of the dancers and Lady Gaga walking towards the front.  As lady gaga walks through the dancers a long shot followed by a mid-shot is used to show their costumes also the dancers kneeling. As the video goes on the camera switches from mid-shot to long shot to show the dancing also bird’s eye view shot is used to show all angles of the dance routine.